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The ANATOMY of a B.I.G. IDEA

Join this limited "podclass" series designed as a masterclass for visionary leaders and entrepreneurs. This series will delve into the journey of taking a big idea from concept to growth, featuring insights from CEOs and CMOs of renowned brands. Each episode will highlight the three major phases of the big idea process—Brand, Innovation, and Growth—focusing on actionable steps and real-world examples of overcoming challenges in each phase.

Masterclass 01:

Lessons from the NFL- Authenticity, Bold Choices and Crafting a Compelling Vision with Marissa Solis

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Overview

This episode, Marissa Solis, Senior Vice President of Global Brand and Consumer Marketing at the NFL talks about how clarity and bold action can drive transformational growth. We'll uncover how Marissa builds on big ideas to drive meaningful impact.

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Masterclass 02:

Coming Soon!

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